FilmFellas: Webisode 3
(Branded Entertainment)
[ 6:28 - from Vimeo ]
I'm in the business of branded web series, so I'm always scouring the web for good examples of it done well and... bada boom, bada bing, 'FilmFellas' hit me like a waft of garlic! Created and produced by Zacuto, a custom camera company, the series was developed to appeal to the issues and topics of importance to their audience, filmmakers. Beautifully shot, no doubt exemplifying the quality of their equipment, there is no heavy branding whatsoever -- just smart commentary from industry professionals over some chianti and linguine (a brilliant nod to 'GoodFellas'). Not only did the series prompt me to explore their website further, it actually offered valuable insights on the changing digital entertainment landscape. Bellissimo! view
Branded Entertainment Guru Gennefer Snowfield
Writer, Producer, Branded Entertainment Specialist
















